Ever thought of using Amazon.com as a social networking site? David Meerman Scott has some great ideas on how to increase your visibility by writing reviews of books you read:
Think about your marketplace. Why not be the first to review a new book on Amazon? If you’re a real estate agent and you write a thoughtful review on a new book about real estate investing, it may be seen by tens of thousands of people.
Don’t forget that the author and members of the media will likely see your review too. People who then visit your Amazon profile learn about you and your business and some may contact you. Maybe someone looking to buy a home will see your location and contact you. That’s what social networking is all about, right?