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Category Archives: General

Love It. Hate It. Social Media Here To Stay.

Lots of people love and embrace it. A number people do not (though as you’ll see in the below video, that number gets smaller every day).  People call it by many different names: social media, internet marketing, online networking, etc. As the video below demonstrates clearly, social media is not going away, regardless of how [...]

Did You Know 4.0

The latest update to the “Shift Happens” video series is out. Developed by XPLANE in partnership with The Economist, this video focuses on “the changing media landscape, including convergence and technology.” Watch it to see many of the game changing concepts and ideas that we’re dealing with each day at TechShorties:

Don’t Believe Me. Believe Seth Godin

As a huge fan of Seth Godin I recently ran across this very brief but powerful video about why you should blog. It contains none of the reasons you’ve heard from TechShorties (or probably anyone else for that matter) and is well worth a minute and a half of your time.  And if you don’t [...]

Are Real Estate Agents Clueless?

Mark Schaefer seems to think so in his recent post “The world’s most broken marketing process,” from which I quote: Here’s my vote for the most clueless group of marketers in the world: real estate agents. Now before you get upset with Mark for these comments, take a moment to read his article in its [...]

3 Reasons To Have A Weekly Blog Series

Some days little gems of ideas and information fall out of my head, and I know exactly what needs writing on that day. Other days I struggle to find just the right words or topic and spend far too much time rambling around my favorite online communities for inspiration. Sound familiar? If you’ve been blogging [...]