Category Archives: Social Media for Real Estate
Storytelling And Your Personal Brand
An excellent series of posts over at WebWorkerDaily on using story telling techniques to build your personal brand.
You’re the key character in your story, but there are undoubtedly others too — the people in your contact network, your colleagues and clients, mentors, family and friends, idols and heroes.
Characterization involves using the information you have about [...]
Location, Location, Location…Coming to Social Sites!
It’s the most important thing in real estate, and it’s coming to every online social tool soon. Location is going to be the big trend in the next couple of years, with all the big players jumping into the mix. Of course, the social check in service FourSquare is huge on location already, building it’s [...]
Is Twitter Still Relevant?
Earlier this week it occurred to me that it has been at least 2 months since I’ve received a DM spam message on Twitter. That thought led to me realize just how much Twitter has “settled down” in recent months. Last year brought a lot of attention to Twitter, and created a lot of noise, [...]
Get Ready For A Double Shot With Google’s Caffeine
TechCrunch has the news about Google’s next iteration in indexing which is going to include social media updates from Twitter, Facebook, etc.
What does that mean for real estate pros’ online efforts? First of all, using social media alone isn’t going to guarantee you the top spot in every Google search for real estate in your [...]
A Continual Process, Not An Action
Seth Godin has a great post today about why some organizations have a difficult time understanding social media is a process, not an event. I’d take that one step further for the real estate industry…it’s a process, not an event or action.
It may help to think of your participation on your blog, Twitter, Facebook, etc. [...]
