Tag Archives: internet marketing
Social Media: Are you having fun with it?
I’d like to start things off by having you watch this video the Duct Tape Challenge at Zappos, popular online retailer:
Now, you’re probably asking, “What does a Duct Tape Challenge have to do with teaching real estate agents how to use social media?” Well, there’s actually a lot you can learn from how Zappos uses [...]
Authentically Speaking
Yet again Mark Schaefer offers a thought-provoking post, this one on the use of “ghostwriters” for online content which has stimulated quite a bit of conversation. I’ve had several real estate agents and brokers ask me if I would write their blog posts for them. Essentially, would I “ghostwrite” their blogs, posting content that appears [...]
The 2 Things You Need to Succeed in Any Market
Many of you spent a lot of time over the last couple years fretting and worrying about whether your real estate business could survive in a down market. Suzy Trotta spent that same time growing her business thanks to her dedication to embracing internet marketing and leveraging social media tools to secure 5 or more [...]
